It might not be a striking thing to notice but Facebook has redesigned its main logo and refreshed the design of other icons for the first time in years.
There’s no longer the faint blue line at the bottom of its "F" icon and the letter is also placed closer to the edge of the box.
The new logo showed up in the company's newsroom webpage on Friday, according to web developer Tom Waddington for the site Cut Out + Keep. The "F" logo has been added as the picture to Facebook's Twitter account.
Other official pages have also received logo refreshes in the past few weeks, including a developers icon, privacy- and security-related icons and a mobile icon, among others. The redesigned logos feature Facebook's signature blue color as a background creating a more streamlined, uniformed look.
Here are some of the other icon redesigns — see Tom’s blog for all the examples he’s noticed:
According to Facebook’s guidelines page, the “f” logo can be used for:
1. Your Facebook Page
2. Your Facebook Group
3. An application you offer via Facebook Platform
4. Your implementation of Facebook Connect
TechCrunch suggests the clean design could be a sign of internationalisation — i.e.an effort to better communicate the Facebook brand to non-English language users who may have been confused by the horizontal line that appeared below the f symbol. The original logo was designed when Facebook was a domestic company targeting just U.S. users.