LEGO, the Danish toymaker, is celebrating its 80 years of toy creation with an animated video about the company's history for all to enjoy, just like their toys.
This short film, which can be found on YouTube, is sure to invoke feelings of nostalgia in every adult who loved the plastic brick toy as a kid.
The 17-minute video describes LEGO through the eyes of its founders, who make up three generations Christiansens: Ole Kirk Christiansen, who created the company in 1932, his son Godtfred, LEGO's second owner, and current owner Kjeld, the founder’s grandson.
Kield takes through Lego’s journey from wood to plastic toys, the evolution of the signature interlocking brick and rebuilding the Company after two burned-down factories.
The Video also reveals that the name Lego comes from the Danish for “play well” is “leg godt.” Coincidentally, Lego means “I put together” in Latin.
There are endless possibilities of creativity with LEGO toys. Christiansen family continued to diversify their product line and bring a whole new meaning to lego.
The LEGO story is full of lessons vital to run and grow a successful company. Just like Apple, some key takeaways from the LEGO story are the importance of making ideas come to life, and quality products.
LEGO also has a nice timeline on the corporate part of their site.
Enjoy the full video to learn more:
