PHILADELPHIA, PA, August 08, 2013 /24-7PressRelease/ -- Amazon.com has made an unexpected move into the world of fine art--but according to Rich Gorman, this move hardly poses a threat to worldwide art galleries and dealers. Gorman is not alone in thinking that the Amazon.com move, while novel and quite significant, is not a bad thing for the art world. A recent NPR report argues along similar lines. Rich Gorman has responded to the report with a new statement to the press.
As NPR notes, local book stores and independent record shops have been dwindling for years now, thanks to online retailers--Amazon.com foremost among them--slowly taking over book and music sales. Now, Amazon.com has joined the many online galleries that sell fine art--but for once, brick and mortar stores seem unconcerned about the online retail juggernaut.
"What makes this different from Amazon's foray into music sales, for instance--which went a long way toward putting many independent record stores out of business--is that, rather than trying to simply dominate the industry, Amazon is actually working in partnership with many local galleries," Rich Gorman observes. Indeed, NPR explains that Amazon.com's new fine art site includes galleries in New York, Miami, and other major U.S. cities, as well as in Canada, Great Britain, and the Netherlands.
Amazon believes that the audience for purchasing visual art, via a major online retailer, is out there. In fact, Peter Faricy, the Amazon VP who is overseeing the launch of the new fine art section of the site, says Amazon's move into fine art comes as a result of consumer requests.
All told, Amazon.com's new fine art store includes 150 galleries, and works from 4,500 artists--but what really matters is not the quantity so much as the quality. "All of the images we're using for the artwork are high definition," Faricy says, in the NPR report. "They're all able to be looked at in more detail."
"Some will say that Amazon is far from the first website to feature online galleries of visual art, or to allow consumers to shop and purchase fine art on the Web, and they are not wrong," Rich Gorman interjects. "Certainly, there are a number fine art websites out there. With that said, the emergence of Amazon into this realm is a very big deal, simply because of how many people already shop on the Amazon site daily."
As such, Gorman believes that Amazon's art offerings will ultimately be a boon to the fine art world. "People are much more likely to show an interest in fine art, and to purchase fine art, and ultimately to support these great galleries, just because the chance to do so, easily and conveniently, is now out there," he explains. "Fine art is now on the menu at Amazon.com, and that's a very good thing for fine art."
"On Amazon, you can buy a Monet, a Warhol or a Norman Rockwell for close to $5 million," NPR reports. "But most of the works range in price from $100 to $5,000. And many of the galleries that have signed up are not high end."
Rich Gorman is a foremost name in online marketing.
ABOUT:
Rich Gorman is a top name in the field of direct response marketing. Via prolific blogging and consulting work, he has become known as a true industry thought leader. Gorman regularly opines on issues related to online marketing, business leadership, search engine technology, and online reputation management. Gorman is a serial entrepreneur and innovator who has launched numerous successful companies.
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Press release service and press release distribution provided by http://www.24-7pressrelease.com
As NPR notes, local book stores and independent record shops have been dwindling for years now, thanks to online retailers--Amazon.com foremost among them--slowly taking over book and music sales. Now, Amazon.com has joined the many online galleries that sell fine art--but for once, brick and mortar stores seem unconcerned about the online retail juggernaut.
"What makes this different from Amazon's foray into music sales, for instance--which went a long way toward putting many independent record stores out of business--is that, rather than trying to simply dominate the industry, Amazon is actually working in partnership with many local galleries," Rich Gorman observes. Indeed, NPR explains that Amazon.com's new fine art site includes galleries in New York, Miami, and other major U.S. cities, as well as in Canada, Great Britain, and the Netherlands.
Amazon believes that the audience for purchasing visual art, via a major online retailer, is out there. In fact, Peter Faricy, the Amazon VP who is overseeing the launch of the new fine art section of the site, says Amazon's move into fine art comes as a result of consumer requests.
All told, Amazon.com's new fine art store includes 150 galleries, and works from 4,500 artists--but what really matters is not the quantity so much as the quality. "All of the images we're using for the artwork are high definition," Faricy says, in the NPR report. "They're all able to be looked at in more detail."
"Some will say that Amazon is far from the first website to feature online galleries of visual art, or to allow consumers to shop and purchase fine art on the Web, and they are not wrong," Rich Gorman interjects. "Certainly, there are a number fine art websites out there. With that said, the emergence of Amazon into this realm is a very big deal, simply because of how many people already shop on the Amazon site daily."
As such, Gorman believes that Amazon's art offerings will ultimately be a boon to the fine art world. "People are much more likely to show an interest in fine art, and to purchase fine art, and ultimately to support these great galleries, just because the chance to do so, easily and conveniently, is now out there," he explains. "Fine art is now on the menu at Amazon.com, and that's a very good thing for fine art."
"On Amazon, you can buy a Monet, a Warhol or a Norman Rockwell for close to $5 million," NPR reports. "But most of the works range in price from $100 to $5,000. And many of the galleries that have signed up are not high end."
Rich Gorman is a foremost name in online marketing.
ABOUT:
Rich Gorman is a top name in the field of direct response marketing. Via prolific blogging and consulting work, he has become known as a true industry thought leader. Gorman regularly opines on issues related to online marketing, business leadership, search engine technology, and online reputation management. Gorman is a serial entrepreneur and innovator who has launched numerous successful companies.
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